Cass Forkin, Chairman of the Board
Cass Forkin is both a passionate visionary and a businessperson who gets things done. Forkin founded Twilight Wish Foundation in 2003 and served as Executive Director until July of 2011. She started the Foundation with just $711 and a small, but dedicated group of people who believed in the cause. Ten years later, Twilight Wish has established 17 chapters throughout the U.S. and has granted nearly 1,900 wishes to deserving seniors.
Forkin holds an MBA in healthcare administration and a bachelor’s in accounting, both from LaSalle University in Philadelphia, PA. Her career spans more than 30 years as an entrepreneur and executive in nonprofit organizations, healthcare administration, practice management, restaurants, and banking. Most recently, Cass and husband, Bill Belknap, have launched two new companies: aEONRG (pronounced “eon-ergy), which focuses on renewable energy resources, and Eonian Publications, a publishing company.
Forkin is a pioneer of charitable causes and is the national public speaker for Twilight Wish Foundation. She is the recipient of many academic, political, business, and community awards, and was voted a national Top Ten Business Woman for the American Business Women’s Association. Forkin has been featured on television shows including “Seeking Solutions with Suzanne,” “Living the Life,” and numerous radio programs including Bill Bradley’s “American Voices” on Sirius Satellite radio. She has been written about in various print media articles including People magazine’s “Heroes Amongst Us,” USA Today, Women’s Day, National Enquirer and Family Circle magazine. In 2012, Forkin was featured on CNN’s “Impact Your World” and HLN’s “Leaders with Heart.” Forkin and her husband reside in Downingtown, Pa.
Jennifer Ellsworth, Vice-Chairman of the Board
Jennifer Ellsworth has an extensive and varied background in nonprofits, eldercare, and radio and television broadcasting. She received her B.S. in Mass Communications, Television Major/Theater Minor, from Emerson College in Boston, Mass. She taught at the Connecticut School of Broadcasting and lectured at Lehigh University. She is currently the C.E.O. of JPE Home Care LLC which provides medical and non-medical home care services, and a member of the Society of Certified Senior Advisors.
Ellsworth is also the CEO of Frog Pond Productions, a private non-profit educational communications network specializing in providing video and multimedia production services to nonprofit organizations. Ellsworth has served on several advisory boards for nonprofits and is currently the President of the Board of the Mount Amwell Project. In 2006, Ellsworth was recognized as a “Hometown Hero” by the Intelligencer Newspaper (Doylestown, Pa.). Ellsworth lives in Bucks County, Pa., with her family and pets.
Lisa Mach is a partner and bookkeeper for Adult Assisted Living Referral and Placement Service, Inc. in Tucson, Arizona. Mach has 25 years of bookkeeping experience and recently completed board member training from the United Way Inclusion Council in Arizona. She also started the Tucson, Arizona Chapter of Twilight Wish Foundation in 2008 with her mother, Rose Muzzy. Mach resides in Tucson with her daughter, Gabriella.
Carol Thomson, Treasurer of the Board
Carol Thomson began her career with Coopers and Lybrand (now PWC) and has been a CPA for over 25 years. Thomson also worked at ADP Corporation, Verizon Corporation and Verizon Wireless where she held various positions in corporate finance. After leaving Verizon Wireless in 2005, Thomson worked as a consultant and controller for various clients. She graduated with a B.S. from LaSalle University and an MBA in Finance from the University of Kentucky. Thomson resides in Warrington, Pa.
Barbara Traub has worked for 40 years at Holland Enterprises as a job supervisor, secretary, and handled job costing duties. She directed a construction crew and met with customers to develop plans to customize their homes. In addition, Traub worked at Freedom House as a payroll and financials secretary. She served as a board member and stand-in C.E.O. for the C.W. Schrenk Family Foundation, through which she twice traveled to help rebuild the homes of Hurricane Katrina survivors. Traub is involved in her community with the D.A.R.E. program and Camp Discovery. She currently lives in Doylestown, Pa.
Catherine Scott Asplen
Catherine Asplen is a resident of Chalfont, Pa., and has over 30 years’ experience in the senior housing and health care professions in all aspects of operations, marketing and development. She has spent her career as an advocate for senior citizens, working to influence the regulatory and legal environments to provide more choice and better reimbursement for seniors nationally. Asplen is currently the President and COO of New Dawn Assisted Living Management Company in Chalfont. Prior to her position at New Dawn, Asplen served in executive management and marketing roles with Sunrise Assisted Living, Presbyterian Homes of New Jersey and the Assisted Living Federation of America. In addition, Asplen is a nationally recognized speaker who has presented at numerous state and local conferences, conducted countless training sessions and published articles in Assisted Living Today magazine. She received an MBA in Health and Medical Services Administration from Widener University, Chester, Pa.
Stephen Brown is the Director of Photography for Bucks and Montgomery Living Magazine and owner of Looking Glass Photography in Perkasie. Brown has had his photography published in many local and national publications including People and US Magazine and has been featured on Entertainment Tonight, The E Channel, and on the Wedding Channel. He recently photographed the wedding of Justin Guarini and Reina Capodici for People magazine. In addition, Brown works with many community charities including CB Cares, Alex’s Lemonade Stand, and the Susan G. Komen Breast Cancer Foundation. Brown resides in Doylestown, Pa.
Andrew D. Cotlar, Esquire
Cotlar earned his J.D. from the Dickinson School of Law, Pennsylvania State University, Carlisle, Pa., in 1999. In addition, he graduated from the University of Wisconsin-Madison, with an M.A. in Philosophy and received his B.A. from Vassar College, Poughkeepsie, NY. Mr. Cotlar has been practicing law since 1999 and is currently an attorney with the Law Office of Steven A. Cotlar in Doylestown, Pa. He is currently a member of the District of Columbia Bar Association, the Pennsylvania Bar Association, Federal Communications Bar Association and the American Bar Association. Mr. Cotlar currently resides in Doylestown, Pa.
Jerry Rothkoff, Esquire
Jerry Rothkoff holds a J.D. from Widener School of Law and is a graduate of Syracuse University. He has been practicing law since 1993 and started the Law Offices of Jerold E. Rothkoff in 2000. Rothkoff specializes in elder and disability law practice concentrating in areas of long-term care planning, asset protection, guardianship, disability planning, estate planning and advocacy for the elderly and disabled. He is a member of the National Academy of Elder Law Attorneys, the Camden County Bar Association Committee on the Elderly and Guardianship Committee, Philadelphia Bar Association Elder Law Committee, Pennsylvania Bar Association, Elder Law Section, Delaware Valley Stroke Council, New Jersey State Bar Association Elder Law Section Officer, Association of Trial Lawyers of America, and the Nursing Home Litigation Group. Rothkoff has made numerous appearances and speeches and has published articles in the South Jersey Guide to Senior Resources, Law Points for Senior Citizens, New Jersey Institute for Continuing Legal Education (ICLE), Litigating Nursing Home and Assisted Living Facility Claims 2002 Seminar materials, Rothkoff Quarterly (quarterly magazine) and many others.
Lori Woodard has been a sales and marketing professional in the senior housing industry since 1992 and is currently C.E.O. of Hamlyn Senior Marketing. She is a past board member of the New Jersey Assisted Living Council and a past committee member of the New Jersey Association of Not-For-Profit Homes for the Aging. Woodward lives in Yardley, Pa., with her family.